Sponsorship from business is not about receiving charitable donations from large organisations. The processes involved in procuring sponsorship can be lengthy and once it has been granted will involve close liaison with the sponsor throughout the project’s lifetime. In return for their funding, the sponsor receives some rights of association which may be used for commercial purposes. The major organisation who may be able to help you pursue business sponsorship is "Arts & Business":http://www.AandB.org.uk.
A nationwide charitable organisation which aims to develop relationships between business and the arts. It is funded through Arts Council England as well a through income generated from business membership, training and publication sales and sponsorship. The organisation can help individual artists by giving practical business advice and training, as well as advising artists how to build commercial partnerships.
Other useful services include:
Arts & Business organise a New Partner scheme which promotes the development of new, sustainable and mutually beneficial partnerships between business and the arts. Payment from the business partner can be financial or in-kind, but in all cases the two partners must show how a cash investment from Arts & Business will develop their relationship.
Both arts organisations (including local, amateur, charity or not-for-profit companies) and arts individuals are eligible for Arts & Business awards, as long as they have arts at the core of their work. If you’re applying for this scheme, you must fulfil the following criteria:
Priority is given to applicants who are involved in two or more ‘new’ arts-based activities. Arts & Business defines ‘new’ arts as:
Applications can be made as often as you wish. The process involves several stages, outlined below:
Stage 1: You need to complete a project proposal form. If this is successful your application goes forward to be developed at Stage 2.
Stage 2: An Arts & Business Manager will advise on what is required, but this may include Memorandum and Articles of Association from the arts partner and Annual Report and accounts from the business partner.
Restrictions: A business must invest a minimum of £1000 (excluding VAT) in a project. Arts & Business will invest any amount between £500 and £50,000 but will not normally invest more than the business partner. No single arts organisation may receive more than £50,000 from Arts & Business in any one financial year.
Arts & Business South-West:
61 Park Street
Tel: 0117 929 0522
Fax: 0117 929 1756
60 Gainsford Street
Tel: 020 7378 8143
Fax: 020 7407 7527
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